Frequently Asked Questions

Modules are divided into beats. Each beat has a job: hook, setup, escalation, payoff, recap. You can apply the same map to any subject.

No. We focus on dramaturgy: writing and sequencing. Editing is treated only insofar as it supports the story.

Start with Hook Mastery and Retention Arcs to make early uploads effective. Strong structure beats low volume.

Yes. Workshops help teams align on a shared vocabulary for beats, risk, and audience promises.

Many learners report clearer scripts and better watch-time within weeks as they adopt beat checks and stronger cold opens.